
Dave Clark Design Associates create, extend, deliver and protect your brand across all forms of media. We give you outstanding work, and attentive service.
Up until 1986, the All Blacks Silver Fern had changed many times, but had no trademark protection. The New Zealand Rugby Union was advised to produce a unique device which would brand the team and give the Union new merchandising opportunities. Dave Clark was commissioned to design a new and distinctive visual device, creating a design that has now become a world-famous trademark for New Zealand’s national sport, as well as a national emblem.
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