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Our Work
Dave Clark Design Associates create, extend, deliver and protect your brand across all forms of media. We give you outstanding work, and attentive service.
ANZ Signature branding
The challenge with ANZ's Signature Priority Banking sub-brand was to create a style that supported and enhanced the recognition of the ANZ Masterbrand, while providing an exclusive identity that appealed to affluent clients. The next part of the challenge – don't make it so premium that it crowds out the very exclusive ANZ Private look and feel. We achieved this distinctive look through the subtle manipulation of the ANZ Masterbrand's core visual elements to create a distinctive space within the ANZ brand spectrum.
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